This branding project focuses on introducing 'Define,' a comprehensive hair care brand tailored for textured hair. Our hair kit is meticulously curated, providing all essentials to embark on your textured hair journey. The kit includes a wide-tooth comb, a nourishing curl cream, and a hydrating moisturizing oil. The design choices revolve around celebrating the dynamic movement of curly hair, reflected in our choice of vibrant visual elements and dynamic aesthetics.