The American Swedish History Museum offers a beautiful and inviting atmosphere, supported by dedicated staff and volunteers committed to fostering community and educating visitors about Swedish and Scandinavian culture. With frequent events for children and families, it was crucial that I design a welcoming logo that reflects their mission.

Through my rebrand, I aimed to convey a strong sense of warmth and community. The logo features a traditional Swedish Dala horse, a cherished symbol prominently represented throughout the museum.